GIVE DRY A TRY!
TOP SIX REASONS TO PARTICIPATE IN DRY JANUARY THIS YEAR!
Many of us at Self Care also drink leaded beers (I mean, we do brew those too!). In fact, that’s also one of the primary reasons we started Self Care in the first place - to help OURSELVES foster a healthier relationship with alcohol (y'all didn't think we just did this for you, did ya? lol). Accordingly, we’ve personally participated in many Dry Januarys and Sober Octobers over the years. And our favorite is Dry January.
Most folks aren’t great at “moderation” during the holidays. So January is the perfect time to reset! And so we wanted to share our Dry January experiences with you, with a little inspiration from the beers you'll find in your Dry January Variety Pack. So, without further ado, here's our top six reasons to participate in Dry January with Self Care:
6. REDUCE ANXIETY & IMPROVE YOUR EMOTIONAL HEALTH!
Even in moderation, alcohol can cause anxiety. And for us introverts, that anxiety can exacerbate the feeling of wanting to stay home...and avoid…(shudders)…people. But it’s definitely good for our emotional health to visit with friends. So cut out the booze next month, find a mocktail bar, glam yourself up, and get out there and see your friends. You deserve it!
And what better way to glam yourself up than with Bubble Glam! Brewed with bubble gum flavor and glitter, this beer is unique and fabulous, just like you! Plus, with our partnership with SMASH, $2 from each 4pack sold goes directly toward providing musicians with health care. How cool is that?
5. GET REACQUAINTED WITH YOUR TRUE SELF
A lot of folks start consuming alcohol in their formative years because they feel like they don’t fit in. We’re too bombarded with fake "perfect" lives on social media, bland ideologies of "beauty" on TV, and advertisements from consumer products preying off our desire to meet unrealistic body images. Which, when added up, makes us self conscious about some of our unique, weird "spots" that others don’t have. Spots that don't fit into the narrative.
But the truth is, none of us are perfect. In fact, most of us are weird as fuck. And as you get older, you may start to realize that it’s actually your weirdness that makes you unique, and your uniqueness that makes you awesome. You've got weird spots that nobody else has. And that's pretty cool.
So take a month off the alcohol, stop worrying what others think of you, and embrace your inner freak. Show off your spots (like Freak Flag's new label does)! You might even find that what you once thought were blemishes, were actually some of your best features that you’ve been suppressing your entire adult life. And there is absolutely no better beer pairing for your inner freak than our Freak Flag IPA. This hazy IPA, like you, is ever evolving. And each batch features a different combination of hops, for a unique flavor profile each time. And we brewed a brand new batch just for our Dry January Variety Pack!
4. GET MORE RESTFUL SLEEP AT NIGHT!
Even just one alcoholic beverage in the evening can make it more difficult to fall asleep (or even worse...to STAY asleep). But if you replace that night cap with a soothing herbal tea (or, you know, a soothing non-alcoholic beer…), then you’ll quickly notice a difference in how much better you’ll sleep throughout the night. So put on your fuzzy night-cap, tuck yourself under your fuzzy blanky, and get some well deserved rest!
And what a better fit for a bedtime beer than our Fuzzy Hat! With a malt bill that features traditional English malts in combination with locally sourced micromalted grains, you can sleep undisturbed like a tower guard knowing that your beverage of choice is made with the best ingredients we could get our hands on!
3. INCREASE YOUR FOCUS AND CREATIVITY!
Cutting out the booze will make your brain noticeably sharper. In fact, you’ll see an increase in your Wordle performance practically overnight (this statement has totally not been vetted by medical professionals, but we're pretty sure that they'd agree with the gist of it).
And speaking of clarity, we've gone back to the drawing board with our Scherler Easiest. We loved the last batch - but we thought we could make it taste even more like your Dad's crappy American Lager (in a good way - we promise!). So Brewer Aaron took all the lager knowledge his Great American Beer Festival and World Beer Cup medalling (and meddling) brain has, and in combination with all the new knowledge he's accumulated over the past two years experimenting with non-alcoholic brewing, came up with what we believe to be the best non-alcoholic American lager in the market. But we'll let you decide.
And, to go along with the new recipe, we've also given Scherler Easiest a whole new look, so that it will fit right in visually with the crappy American lagers you're used to drinking. This wonderful, clear, crispy boi is sure to impress your entire family, even your macro-beer guzzling grand dad!
2. HAVE MORE ENERGY AND LOOK MORE VIBRANT!
Feel like a rock star! No, not in a blitheringly drunk way, lol. In fact, sobriety is trending with some of our favorite musicians! While taking a month off from drinking, you'll notice your body feeling better. And at the end of the month, you will also find your tolerance has become much lower. Come February, if you go back to alcohol (some people feel so good that they choose to make the switch permanently), you’ll find yourself reaching into the fridge far less often for a leaded cold one. In fact, you may even make non-alcoholic beers part of your regular routine, and use them as spacer beers at social events!
And if you're going to feel like a rock star, you might as well drink like one too. And our Fresh Jams totally fits that bill. Well, it's hop bill does, anyway, featuring a supergroup of hops - Simcoe, Azacca and Chinook!
1. INCREASE YOUR LIBIDO AND PERFORMANCE!
That’s right. Cutting back on Alcohol can actually increase your libido. For reals. This is, like, science and stuff. Your naughty bits will thank you. Rawr. And speaking of naughty bits, we've packed Self Care's Naughty Bits with a whole slew of amazingly naughty flavors, taking influence from a Dirty Masala Chai Latte. It's like a party in your mouth. Enjoy!
READY TO GO DRY FOR THE MONTH OF JANUARY?
Click the product image below for our Dry January Variety Pack, and you will save 15% on a full case to get you through the month! (24pk/16oz.)!
